Short dress with elasticated waist and floral print
Flared tailored dress with square neckline
Midi dress in gold-effect voile with a V-neck
Basic straight-cut shirt with mini polka dot print
Skater dress with buttoned wrap effect and stretch tulle sleeves
Fitted dress with V-neck and chest pleats
Asymmetrical bustier with ruffles
Two-material tailored wrap dress
Fitted and flared lace dress with off-the-shoulder neckline
Off-the-shoulder floral print dress
Sleeveless shirt with jabot collar
Wide-top with transverse ruffle
SmartandJoy is the result of the collaboration between a highly experienced manufacturer and a French designer.
Founded in France in 2001 and developed in England, the company launched its own lifestyle ready-to-wear brand in 2016: S&J
S&J dresses contemporary women who seek elegant and appropriate everyday clothing.
Our collections offer a versatile wardrobe, suitable for different occasions and multiple seasons. Because your time is precious, we present sustainable trends with a slow fashion approach and a search for essential pieces.
Because your life should be embellished by fashion and not be subject to it.
Diverse, modern and chic.
Our studio pays particular attention to highlighting and enhancing women's silhouettes through innovative volumes and materials.
With boldness, fashion sense and reliability as our core values, we develop different lines and universes to allow you to create your own story.
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